Mesa Market Mojo Report (June 2017): 2017 Market Share – Pearls of Information

Who is doing the business? It makes a difference. Being with the leading real estate office in town, with so much business going on, means I get many pearls of information. I use this information to benefit my clients. I know which homes are selling, which are in multiple offers and which are not, which are in escrow, and at what price. Being in Santa Barbara’s top real estate company makes a real and constant difference to me, and to my clients.

Every year since 2007, Berkshire Hathaway sold more homes than any other real estate company in Santa Barbara. In 2016 we led in both the number of homes sold and the amount of closed volume. That means we were the top company measured by dollars—the dollar amount of homes sold.

Berkshire Hathaway’s 2017 Market Share demonstrates that it is the market leader. We took a snapshot of the market on May 8, 2017 that you can see in the accompanying graphs. Berkshire Hathaway led by a huge amount over the second most popular company, Village Properties. We sold 352 homes vs. 222 for Village – 130 more homes. In dollars, we closed more than $512 million vs. $340 million for Village, that’s $172 million more than our closest competitor.

Last year, Coldwell Banker ranked third in Santa Barbara, measured by sales and volume. So far this year, they have fallen to fi fth place. Sotheby’s has risen to third place and Keller Williams has taken over fourth place.

Going with the top company in town may bring you more money on the sale of your home. You never know when the extra information available to me will make a difference in your dollar outcome.

For 2016, in the Santa Barbara Multiple Listing Service, I ranked at the 98th percentile for number of transactions and at the 97th percentile for dollar volume. In the greater Los Angeles area for Berkshire Hathaway, I ranked at the 98th percentile—for both transactions and dollar volume—out of 3,000 agents. I ranked in the 99th percentile among the 42,000 agents in Berkshire Hathaway across the United States for dollar volume; in other words, I am in the top one percent of Realtors in the company, nationwide.

Pick a top company and a top agent to work for you. And, as Warren Buffet, the owner of Berkshire Hathaway, says, “pick an agent you can trust.” I hope you will choose me.

Client Talk…

“I had a $1+ million property to sell in Santa Barbara and my needs were urgent. A close friend asked me to use her buddy as my Realtor, but I wanted to talk to Scott Williams first. I had read and liked his promotional materials. Well, less than sixty days ago I made the call and today we closed. On my first call he outlined his experience, inquired about my home and told me what to expect. I felt good about what he said and told him to send a contract. The next day – even before I had returned my contract — he had a potential buyer. Scott gave good advice, was efficient with my time and prepared all the documents, which we handled by DocuSign. It could not have been easier. He set up inspections, negotiated with the buyer, helped arrange a few necessary repairs, and kept me informed at every step. I’m sure glad I followed my own counsel and made the call to Scott.”

– Bob Giddens